Nike isn't new to feature films -- for example, it released 'The Vapen Sessions' earlier this year to promote its snowboarding gear -- and soon it will release 'The SB Chronicles,' a series of three feature films that will be all about skateboarding.
Nike's 'The SB Chronicles' will feature skaters from its skateboarding team, including Youness Amrani, Chet Childress, Clark Hassler, Stefan Janoski, among others. Directed by Jason Hernandez, the films were shot around major cities like Hong Kong, Dubai and Amsterdam and feature a cool "eclectic" soundtrack that the skaters chose themselves, says the Nike Skateboarding site.
The first of the films, 'The SB Chronicles, Vol. 1,' will debut Dec. 3, and viewers can visit the Nike Skateboarding site on that day to ask the skateboarding stars and Hernandez questions in real-time.
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