The Phase Griffin is a 4-in-1 Planter, Bench, Stool and Table
The Griffin caters to those who like change, but can't afford to constantly renovate or buy new furniture. This nifty little home accessory is just the thing for buyers who just can't seem to make up their minds!
Implications - Products that are equipped with multipurpose features are extremely popular due to their economic efficiency in times of a financial crisis. This alleged economic efficiency comes from the products' ability to eliminate an extra purchase. Companies will benefit from combining products to create goods that provide more than one service.