The Green Heart Project Connects Students to the Food They Eat

By: Farida Helmy - Published: • References: & fuzzco
Giving The Green Heart Project a much-needed brand revamp to get students interested in the organization and its projects -- which tries to connect students to the food they eat -- creative design firm Fuzzco did an absolutely flawless job that genuinely hits all the right marks.

Working on everything from apparel, collateral, e-commerce, illustrations, logo design, merchandise and print to responsive web design and the website, the design firm worked on refreshing The Green Heart Project.

The bright and cheerful visual identity is bound to attract more attention for the Charleston-based community-supported organization and all of its good work building gardens in schools and getting students to take care of them.

"The website features colorful slideshows, an interactive volunteer and events calendar and integrated ecommerce for donations and sales of branded merchandise," says the design team at Fuzzco. Stats for Urban Garden Branding Trending: This Year & Popular
Traction: 2,760 clicks in 43 w
Interest: 1.3 minutes
Concept: The Green Heart Project
Related: 86 examples / 66 photos
Segment: Neutral, 12-35
Comparison Set: 31 similar articles, including: holistic pet branding, geometric lifestyle packaging, and funky typographic branding.