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Elevator Fashion Lookbooks

The Four Mondaine Collection Catalog Mixes Varsity with Couture

— October 25, 2012 — Fashion
The Four Mondaine collection catalog shows that the label's designs can look good anywhere, even going up and down an escalator. The textured steel stairs offer a great backdrop for the dark looks. The line combines varsity touches with haute couture for outfits that are sophisticated and youthful at the same time. Considering that both high schoolers and working women can be found at the mall, the escalator provides an ambiguous setting that will speak to anyone.

Designed by Anett Gálvölgyi, Anna Zsófia Kormos and Márton Miovác, The Four Mondaine collection sets the budding Hungarian brand on the fashion sphere's radar. From back to front, the contemporary designs are full of details that will win anyone over, especially those with a sporty spirit.
Trend Themes
1. Elevator Fashion Lookbooks - Fashion brands are utilizing unique settings like elevators to showcase their designs and reach a wider audience.
2. Varsity Meets Couture Style - Fashion designers are combining traditional varsity elements with high fashion to create a unique, sophisticated look.
3. Sophisticated Sportswear - The increasing popularity of sportswear and athleisure is leading to the creation of more sophisticated and high-end athletic fashion.
Industry Implications
1. Fashion and Apparel - The fashion industry has an opportunity to utilize unconventional settings to showcase their designs, giving them a unique edge and potentially reaching a broader audience.
2. Athletic Apparel - The athletic fashion industry can capitalize on the trend of combining traditional athletic styles with high fashion to appeal to a wider market and create more unique and sophisticated designs.
3. Retail - Retailers can take advantage of unique settings, such as elevators, to create a memorable shopping experience for customers and differentiate themselves from competitors.
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