The Fillery is a Sustainable Supermarket for the Eco-Conscious
Katherine Pendrill — March 18, 2016 — Social Good
References: kickstarter & fastcoexist
'The Fillery' is a new grocery store concept that caters to eco-conscious consumers. While there are a number of zero-waste supermarkets in Europe, such retail outlets are few and far between in North America. Now one women is bringing the idea to Brooklyn by opening a sustainable supermarket of her own.
The Fillery is a zero-waste grocery store set to open in Brooklyn, New York. The project was started by Sarah Metz, who is currently running a Kickstarter campaign to raise additional funds. The store will mainly sell dry goods such as flours, nuts, coffee and cereal, all of which will be free from any form of packaging. Instead of stocking items on the shelves, each product will be dispensed from bulk bins directly into the customers' own containers. Certain liquid items such as olive oil will also be available from refill stations. Those items that are perishable, such as milk and eggs, will be sold in non-plastic, sustainable packaging.
The idea behind the store is to combat the staggering amount of waste that results from grocery store packaging each and every year.
The Fillery is a zero-waste grocery store set to open in Brooklyn, New York. The project was started by Sarah Metz, who is currently running a Kickstarter campaign to raise additional funds. The store will mainly sell dry goods such as flours, nuts, coffee and cereal, all of which will be free from any form of packaging. Instead of stocking items on the shelves, each product will be dispensed from bulk bins directly into the customers' own containers. Certain liquid items such as olive oil will also be available from refill stations. Those items that are perishable, such as milk and eggs, will be sold in non-plastic, sustainable packaging.
The idea behind the store is to combat the staggering amount of waste that results from grocery store packaging each and every year.
Trend Themes
1. Zero-waste Grocery Stores - Disruptive innovation opportunity: Develop innovative packaging solutions and refill stations to reduce waste in grocery stores.
2. Sustainable Supermarkets - Disruptive innovation opportunity: Create eco-friendly grocery stores that prioritize sustainability through zero-waste practices and reusable packaging.
3. Bulk Bin Dispensing - Disruptive innovation opportunity: Design automated bulk bin dispensing systems to make packaging-free shopping more efficient and convenient.
Industry Implications
1. Retail - Disruptive innovation opportunity: Transform the retail industry by establishing zero-waste grocery stores and promoting sustainable shopping practices.
2. Packaging - Disruptive innovation opportunity: Revolutionize packaging industry by creating innovative and eco-friendly solutions for food products in grocery stores.
3. Food and Beverage - Disruptive innovation opportunity: Develop sustainable packaging alternatives for perishable food items to reduce plastic waste in the food and beverage industry.
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