Net-a-Porter's 'The Edit' Magazine Keeps it Minimal Chic

By: Ariel Weber - Published: Feb 26, 2013 • References: net-a-porter & highsnobette
Net-a-Porter keeps it simple with all-white looks featured in The Edit magazine, which is the company's exclusive publication.

Model Natalia Vodianova was chosen to show off the latest pieces, which are sure to carry fashionable ladies through to the spring and summer seasons. From oversized boyfriend button-up shirts to long, flowy boho-chic dresses, the looks are truly effortless. Styled by Cathy Kasterine, the beautiful model is complemented with side-swept, messy hair and subtle makeup. The clothes may be minimal, but it is in the subtleties seen in the detailing and in its structure that really make the garments stand out.

Shot by Paolo Roversi, The Edit magazine knows how to continue to make such fresh and minimal pieces forever timeless. Stats for Contemporary Crisp White Fashions Trending: Older & Mild
Research: 4,235 clicks in 169 w
Interest: 3.2 minutes
Concept: The Edit Magazine
Related: 74 examples / 57 photos
Segment: Females, 18-55
Comparison Set: 27 similar articles, including: thought bubble clutches, day to night editorials, and floral needlework heels.