The Class Fall 2009 Campaign Showcases Hot Autumn Menswear
Check out more images of The Class Fall 2009 lookbook above, and keep clicking for more matching and pattern-loving features.
Implications - "Geek chic" is a desirable aesthetic choice amongst youth consumers. The "geek" represents the marginalized yet hyper-intelligent persona; this character type has become popular as a result of a subversion of the "jock" character type. Brands should consider ways in which they can position themselves as intelligent.