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Wellness-Focused Communities

The Aerie Collective is About Connecting Mind, Body and Soul

— March 18, 2015 — Lifestyle
Focusing on movement, music and nutrition, the Aerie Collective is a wellness community dedicated to the art and science of self-love. Currently operating in Toronto and Brooklyn, the Collective runs workshops, classes and gatherings that aim to inspire a feeling of personal wellness and community.

The Aerie Collective runs a series of workshops at a facility in Parry Sound, Ontario as well as pop-up workshops at the group's residential Toronto studio.

The Aerie Collective's workshops are often themed and generally include ecstatic dance exercises, nutrition talks, yoga with live music, meals prepared with local ingredients by the in-house chef, as well as take home gifts and a Kombucha bar. The Collective also offers private workshops, which would make a more fulfilling alternative to the traditional Vegas-style bachelorette party.
Trend Themes
1. Wellness-focused Communities - The trend of wellness-focused communities aims to create an environment for individuals to connect mind, body, and soul.
2. Pop-up Workshops - The rise of pop-up workshops allows for easy access to niche communities and provides opportunities for collaboration between brands.
3. Live Music in Wellness Practices - The integration of live music into wellness practices provides a unique and immersive experience for participants and musicians alike.
Industry Implications
1. Wellness Tourism - Wellness tourism can take advantage of the growing demand for wellness-focused communities and offer packages that cater to individuals seeking a holistic travel experience.
2. Event Planning - The event planning industry can incorporate the trend of wellness-focused communities into their offerings by organizing events that prioritize the mental, physical, and emotional well-being of participants.
3. Food and Beverage - The food and beverage industry can align with wellness-focused communities by incorporating locally sourced, organic ingredients and offering nutritious options at events and workshops.
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