This Matchmaking App is Entire Focused on Setting Up Actual Dates
Katherine Pendrill — August 18, 2015 — Tech
References: itunes.apple & techcrunch
'Whim' is a text-free dating app that focuses on fostering real-world connections. Many dating apps allow users to freely message one another without the pressure to actually meet in person. 'Whim' eliminates this kind of endless texting by forcing users to set up actual dates with their potential matches.
When users sign up for the dating service, they are asked to specify the days they are free in their profile. They can then browse through other users' profiles and select those they would like to meet. When two people express an interest in one another, the service will automatically set up a date based on each user's availability and preferences. While users can still message each other about issues such as logistics, they are not required to continue texting.
The text-free dating app is designed to make people think harder about which users they wish to select and whether they are actually interested in meeting that person.
When users sign up for the dating service, they are asked to specify the days they are free in their profile. They can then browse through other users' profiles and select those they would like to meet. When two people express an interest in one another, the service will automatically set up a date based on each user's availability and preferences. While users can still message each other about issues such as logistics, they are not required to continue texting.
The text-free dating app is designed to make people think harder about which users they wish to select and whether they are actually interested in meeting that person.
Trend Themes
1. Real-world Connections - The trend of fostering real-world connections through dating apps presents opportunity for disruptive innovation in creating more meaningful and efficient matchmaking experiences.
2. Eliminating Endless Texting - The trend of text-free dating apps that focus on setting up actual dates creates disruptive innovation opportunities by simplifying the matchmaking process and encouraging more genuine interactions.
3. Thoughtful Selection - The trend of text-free dating apps that make users think harder about their choices offers disruptive innovation potential in promoting more intentional and compatible connections.
Industry Implications
1. Online Dating - The online dating industry can explore disruptive innovation by developing text-free matchmaking platforms that prioritize real-world connections and eliminate endless texting.
2. Social Networking - The social networking industry can seize disruptive innovation opportunities by integrating text-free dating features that encourage users to meet in person and prioritize meaningful connections.
3. Mobile App Development - The mobile app development industry can explore disruptive innovation by creating text-free dating apps that simplify the process of setting up actual dates and increase the efficiency of matchmaking.
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