Teusner Wines Features Humanimal Branding
The Teusner Wines logo is a suit-wearing cat-human hybrid. The effect is eye-popping and humorous; this wine label is sure to pop out on a liquor store shelf.
Implications - The wild humanimal character that sits on the wine's label was inspired by a "Puss in Boots" theme. The idea was to mix the independence of a cat with the smugness of a 50s business man. Wine lovers may try out the Teusner Wine simply because its label is so unique!