MailChimp Inbox Preview Can Test Campaigns Across Platforms

By: Michael Hemsworth - Mar 22, 2016
References: blog.mailchimp & smallbiztrends
Sending an email marketing campaign out can sometimes be like taking a shot in the dark, so MailChimp Inbox Preview is designed to let users test campaigns first. The functionality lets companies and brands see how the campaign will look across a variety of different platforms before actually sending the message.

MailChimp Inbox Preview incorporates the design of 40 different email clients to show how it's going to appear before it is sent. Best of all, the feature will recognize the client that's most popular amongst your subscribers and show you accordingly.

The MailChimp Inbox Preview feature is available now to test campaigns from the email marketing service, which will provide marketers with more powerful information to utilize.