The shirt is simplistic yet effective, as the image is presented on a gray background with the famous scene painted on in the center. This TeeFury R2D2 shirt would be great for either lounging around, or attending a Star Wars convention with other science fiction fanatics. No matter where you choose to don this tee, Star Wars fans are sure to notice.
Implications - Contemporary consumers are constantly bombarded with a variety of products, so businesses must find new ways to stand out in this competitive marketplace. Using elements from pop culture and incorporating them into a product allows for instant recognition from consumers, and they are more likely to then purchase the commodity.