This is a Tech Advertising Example for the Internet of Things

By: Alyson Wyers - Nov 5, 2014
References: youtu.be & fastcocreate
This example of tech advertising puts a lovey dovey spin on the Internet of Things. While some people are concerned this the smart home a step towards the eventual robot wars and the downfall of humanity, others see pervasive internet connectivity as an opportunity for romance.

This WeMo commercial was designed and created by ad agency CP + B. The home automation tech brand shows how a totally wired home can bring people together. In the tech advertising, Rachel comes home to find a myriad of web-connected devices her husband Dan set up to commemorate their first wedding anniversary. The Rube Goldberg assembly includes a romantic voice over, crock pot-prepared dinner, romantic lighting and accompanying video clips. This technology-enabled gift brings the couple together, even though Dan can't be there to celebrate in person.