The Sprint 'Girl' Video is a Technological Trip Through Time

By: KimLeo - Published: Sep 28, 2012 • References: sprint & youtu.be
Sprint recently released their latest TV spot 'Girl,' which is an adorable time-lapse video of a young girl whose father filmed her chatting, laughing and growing up from the time she was born to adolescence.

This homemade video took 12 years to make and is shown being shared from phone to phone on Sprint's The Galaxy SIII Unlimited Edition. This spot, created by Team Sprint, is a part of Sprint's Truly Unlimited data plan campaign, showing the ease of sharing with the new Samsung Galaxy SIII Unlimited Edition.

With the new Samsung Galaxy SIII Unlimited Edition, Sprint capitalizes on its truly unlimited data plan where you can easily share photos, data and videos. Stats for Time-Lapsed Phone Campaigns Trending: Older & Average
Research: 2,084 clicks in 191 w
Interest: > 3 minutes
Concept: Team Sprint, Leo Burnett, Digitas
Related: 118 examples / 91 photos
Segment: Neutral, 18-55+
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