Thomas Townsend's Model Rocks Ripped Legwear for 'Suburban Girl'
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Implications - With the popularity of leggings growing in the fashion market, the demand for more unique designs increases. Consumers quickly become bored with a certain style as it is repeated in store windows and fashion editorials. The capricious nature of customers demands companies to create more designs of a certain style in a shorter period in order to hold the attention of its niche market.