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Bianca BartzBianca Bartz
On: Apr 3, 08
4,210 Trends
2,800 Comments

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Supportive Ads Edit

Target Maternity Bras: Cranes



Supportive Ads - Target Maternity Bras: Cranes
Target Maternity Bras: Cranes
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To show their clever innovations in supportive technology for maternity bras, The Campaign Palace created this ad campaign for Target.

The Melbourne, Australia-based advertising agency aptly titled the campaign “Cranes,” as it features a woman in a white Target bra and two small, Target-branded cranes on either side, with hooks holding up the bra at various points.

The tag line reads, “Target maternity bras. With built in support.”

Advertising Agency: The Campaign Palace, Melbourne, Australia Creative Director / Art Director: Tony Leishman Photographer: Stuart Crossett Retoucher: Alex Rodriguez Copywriter: Pat Lennox Account Director: Cassie Cobain (adsoftheworld)

References: adsoftheworld

Comment: on Supportive Ads








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Favorited by Fashion Spy on Apr 16, 08

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