The ‘Tam Cargo' Business Cards Tap into Clever Branding

By: Holger Mohr - Published:   Updated: Mar 26 2011 • References: tamcargo.br & adsoftheworld
The Brazilian shipping service airline ‘Tam Cargo’ uses clever and funny business cards which transform ordinary cards into little cargo boxes.

With their self-promoting business cards Tam Cargo expresses very well what their services are. You can watch the stunning business card transformation in the above video. Check it out !

Implications - Modern business cards feature interactive elements that are meant to make a favorable impression on the recipient. More than mere methods to display contact information, business cards reflect a personal or company brand, and don't have to be credit card-sized. Indeed, the more innovative a business card's aesthetic, the more likely it is to be remembered and discussed. Stats for Transformable Business Cards Trending: Older & Buzzing
Traction: 32,436 clicks in 278 w
Interest: > 3 minutes
Concept: Business Cards, Tam Cargo , Branding, Transforming , Transfomers
Related: 79 examples / 61 photos
Segment: Males, 18-55
Comparison Set: 29 similar articles, including: self-promoting turntables, x-ray business cards, and self-promoting stamps.