Novartis Places Microchips in Medication to Track Patients' Intake

By: Alexander Lam - Published: • References: ft
The health care company Novartis has taken to loading up people’s bodies with microchips. They are currently testing a system where they insert microchips in pills to track whether or not their patients are taking them.

If the patient doesn’t take the pill, Novartis sends a text message to remind them to take their medicine. With this technology, people will be more drugged up than ever. Studies have shown that people have been following their prescriptions 30-80% more over the last six months. Soon, drug companies may think up of more “persuasive methods” to get people to take their “medication.” Stats for Talking Pills Trending: Older & Mild
Traction: 2,516 clicks in 265 w
Interest: 4 minutes
Concept: Talking Pills
Related: 43 examples / 33 photos
Segment: Neutral, 18-55
Comparison Set: 16 similar articles, including: intelligent pills, 42 pill and capsule-inspired innovations, and recession-proof drugs.