Temptations' 'Catterbox' Gives Felines a Human Voice

By: Laura McQuarrie - Apr 28, 2016
References: temptationslab & adweek
'Catterbox' is the name of a new talking cat device from Temptations Lab that aims to streamline communication between felines and their owners.

After analyzing a wide variety of cat noises, the Temptations Lab created a 3D-printed collar with a microphone and sensor, as well as built-in Bluetooth technology and Wi-Fi connectivity in order to relay its findings with a companion app. Once the collar captures a cat's meow, it is able to translate what the pet might be trying to say in a language that's better understood by humans.

The prototype talking cat collar has now been launched in the United States and New Zealand, providing the chance for pets and their owners to become closer. Temptations global brand director Pete Simmons says: "At the Temptations brand, we are passionate about bringing cats and owners together. We have always done this through our treats, but we wanted to go one step further."