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PR for Purpose

Swarm Communications Services for Non-Profits and Social Enterprises

— January 4, 2012 — Social Good
Swarm Communications is a UK-based communications consultancy that helps socially minded organizations, including non-profits and social businesses, manage PR and generate awareness.

Founded by Chris Smith and launched in 2008, the boutique agency focuses on key messaging, communications strategies and generating exposure for clients both online and off.

Chris has been working as a freelance communication consultant since 2005, and Swarm Communications now serves as a platform to incorporate his media and public relations skills with his work in the social enterprise sector. He is a blogger for the Guardian Social Enterprise Network and a registered mentor with the Media Trust and Unltd, who named Chris mentor of the year in 2010.

Swarm Communications offers case study writing, consultations, copywriting, integrated PR campaigns, media relations, messaging and strategy, along with staff and stakeholder services. The consultancy serves sectors like clinical commissioning, health and social care, sustainability, not for profit and social business. Clients include Bond, The Carbon Trust Standard Company, The Corporate IT Forum, The Energy Saving Trust, Friends of the Earth, Together for Peace, and whomadeyourpants?

Contact Information
Swarm Communications website
Swarm Communications on Twitter
Trend Themes
1. Social Enterprise PR - Disruptive innovation opportunity: Develop new strategies and approaches for public relations specifically tailored to the social enterprise sector.
2. Integrated PR Campaigns - Disruptive innovation opportunity: Create comprehensive PR campaigns that seamlessly integrate online and offline communication channels for maximum impact.
3. Messaging and Strategy - Disruptive innovation opportunity: Develop innovative messaging and strategic frameworks that resonate with socially minded organizations and help them effectively communicate their purpose.
Industry Implications
1. Communications Consultancy - Disruptive innovation opportunity: Provide specialized communication services specifically catered to non-profits and social enterprises, helping them amplify their message and generate awareness.
2. Social Enterprise - Disruptive innovation opportunity: Foster the growth of social enterprises by offering support and guidance in PR and communications, enabling them to reach a wider audience and achieve their goals.
3. Not-for-profit Organizations - Disruptive innovation opportunity: Develop new PR strategies tailored to the unique needs and challenges of not-for-profit organizations, helping them effectively communicate their mission and increase their impact.
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