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Monochromatic Sushi Branding

The TEMARI Sushi Boutique in Warsaw is Sleek and Minimalist

— January 14, 2016 — Lifestyle
This design-focused example of sushi branding uses only white, black and gold to create an elegant quick service dining experience. A bright white space characterized by its ornate ceiling and light wood furniture, the curbside eatery uses imagery associated with the Japanese symbol of perfection in its logo and across its interior space.

TEMARI Sushi Boutique is a new quick service located in Warsaw, Poland that takes its namesake from the aforementioned symbol of perfection. Phonetically, the "te" in TEMARI means hand, while "mari" means ball, which is the symbol of happiness.

In order to create the dynamic sushi branding experience, TEMARI tapped the team at LANGE & LANGE, who designed the interior of the sushi boutique as well as business cards, menus, the logo, employee uniforms and the range of takeout packaging.
Trend Themes
1. Minimalist Branding - The trend of using simple, clean designs in branding to create an elegant aesthetic can disrupt the traditional approach to restaurant branding.
2. Monochromatic Color Schemes - The trend of using only one or a limited number of colors in design can provide a unique and eye-catching visual identity for businesses in various industries.
3. Design-focused Dining Experiences - The trend of prioritizing design aesthetics in dining spaces can offer a disruptive innovation opportunity for restaurants to enhance customer experiences.
Industry Implications
1. Restaurant - The restaurant industry can benefit from adopting minimalist branding and design-focused dining experiences to create unique and memorable customer experiences.
2. Hospitality - The hospitality industry can utilize monochromatic color schemes to create visually striking spaces and elevate the overall guest experience.
3. Graphic Design - The graphic design industry can explore the trend of minimalist branding and monochromatic color schemes to create visually impactful designs for various businesses.
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