The 'Sultra' Color Hair Mascara Offers Temporary Boldness

By: Courtney Scharf - Published: Jun 20, 2012 • References: sephora & nylonmag
Sure to tempt some daring but reluctant fashionistas, the 'Sultra' Color Hair Mascara is a throwback product which has greatly improved over time.

Inspired by similar products of years past, this item allows users to integrate some temporary kick into their hairstyles. Much-improved from its glory days, this product has been updated to be more user-friendly and modern. Perfectly timed with the ongoing trend of rainbow-colored tresses, this is sure to sell well in Sephora stores. Putting hair coloring back in the hands of consumers and allowing for non-permanent results, this is a fabulous way in which buyers can try out the dip-dye style.

Affordable, non-committal and DIY, this is a product bound to catch the eye of trendsetters who want to try on a new look. Stats for Makeup-Inspired Tress Streakers Trending: Older & Average
Research: 1,806 clicks in 204 w
Interest: 1.2 minutes
Concept: Sultra Color Hair Mascara
Related: 52 examples / 40 photos
Segment: Females, 12-55
Comparison Set: 19 similar articles, including: endangered hair color hoaxes, pink eyebrows, and futuristic rainbow fringes.