Rather than distribute regular flyers, the Museum of Sex used creative balloons to promote their recent exhibition entitled, “Exploring the Pleasure of Oral Sex.”
In order to read the details of the exhibition, you have to blow the balloon which comes with a suggestive fun drawing.
The campaign was created by Lowe, New York with creative direction by Mark Wnek and Steve Lundberg. Raj Kamble doubled as an art director and copywriter while Lokesh Karekar did the illustrations.
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