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Contemporary Branded Knitwear

Stone Island's New Fall/Winter Range Features Cozy Knits

— August 11, 2018 — Fashion
Stone Island, a high-end menswear label that's based out of Italy, has introduced its Fall/Winter 2018 line.

The range is full of different knit styles, with the brand's timeless yet contemporary style making every piece versatile and wearable for everyday use. Included in the line are minimally branded pullover sweaters, warm zip-up hooded styles, turtlenecks, cardigans in neutral color palettes, outdoorsy fleece staples, and more. Although there are plenty of neutral colorways for consumers to choose from, Stone Island sets apart its Fall/Winter range by including a number of more vivid palettes as well, with hues of magenta, turquoise, yellow, and red diversifying it.

The Stone Island Fall/Winter line is available for purchase online now.
Trend Themes
1. Contemporary Knitwear - Stone Island's Fall/Winter Range features their timeless yet contemporary style in versatile knitwear pieces for everyday use.
2. Bold Color Palettes - Stone Island sets apart its Fall/Winter range by including a number of more vivid colorways, diversifying it.
3. Versatile Style - Stone Island's minimal branding and neutral color palettes make their Fall/Winter pieces versatile and wearable for everyday use.
Industry Implications
1. Fashion Retail - Stone Island's Fall/Winter line offers a range of chic and cozy knitwear pieces that cater to the fashion conscious consumer.
2. Sports Apparel - Stone Island's inclusion of outdoorsy fleece staples in their Fall/Winter line shows potential for diversifying their line into the sports apparel market.
3. Luxury Menswear - Stone Island's high-end menswear label offering knitwear pieces in versatile styles and bold colorways cater to the luxury menswear market.
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