Amazon Launched a Store for Featuring Educational and Fun STEM Toys

By: Alyson Wyers - Apr 7, 2015
References: amazon & techcrunch
To promote STEM toys that help kids develop new skills in a science, technology, engineering or math discipline, online retailer Amazon created a specially dedicated shop on their site. Accessible at amazon.com/stem, the special store is supposed to educate and excite kids. You can also explore this new subheading under the Toys, Kids & Baby department.

Amazon looks for STEM toys that have clear goals and encourage skill acquisition while also being fun for children to feature in this special section. As Amazon does not sell their own products, but instead provide a platform for other brands and companies to reach customers on the Internet, there is a wide variety of toys represented. This includes everything from robots and programming toys to chemistry and physics picks.