Lyft's Startup Office Space Pays Homage to Their Magenta Mustache Mascot
Alyson Wyers — October 16, 2014 — Marketing
References: lyft & refinery29
If you're trying to get inspiration for your own startup office, Lyft will rev your creative engine. Described by Refinery29 as "Uber's cheekier little sister," Lyft launched in 2012 and has grown exponentially since. The on-demand car pool service has an HQ that is as cute as its characteristic fuzzy pink mustaches attached to their cars.
The startup office has several interesting features, including a front desk covered in cut up pool noodles. There are several posters and other references to their cheeky logo. There is a gold emoji printed on one wall and a secret passageway behind a portrait of the 1970s-era Willy Wonka behind another.
As Lyft goes about changing the face of transportation, their unique workspace is most fitting.
The startup office has several interesting features, including a front desk covered in cut up pool noodles. There are several posters and other references to their cheeky logo. There is a gold emoji printed on one wall and a secret passageway behind a portrait of the 1970s-era Willy Wonka behind another.
As Lyft goes about changing the face of transportation, their unique workspace is most fitting.
Trend Themes
1. Playful Office Decor - Companies can incorporate fun and whimsical elements into their office decor to create a unique work environment that reflects their brand.
2. Brand-centric Office Space - Offices can showcase their brand identity through various design elements and artwork to create a cohesive and immersive workspace environment.
3. Unconventional Office Design - Companies can experiment with unconventional office design and incorporate elements such as secret passageways to create a fun and memorable work environment.
Industry Implications
1. Office Design - Office design companies can offer innovative and playful design solutions that reflect a company's brand identity and create a unique work environment.
2. Branding - Branding agencies can recommend incorporating the brand's identity into office design to create a cohesive brand experience for employees and visitors alike.
3. Startups - Startups can take inspiration from Lyft's unconventional office design and incorporate playful and memorable elements into their office space to create a fun and engaging work environment for employees.
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