Coffee and Movies
Implications - When Starbucks decided to further their product beyond coffee alone, consumers were impressed. Businesses should be conscious not to be typecasted into one realm of sales, but rather they should be considerate of ways to further their consumers' experiences with a particular product. Adding music and food to the experience of consuming coffee is a pleasant addition from consumers' perspectives.Stats for Starbucks Trending: Older & Average
Traction: 4,915 clicks in 434 w
Interest: 4 minutes Concept: Starbucks
Related: 57 examples / 44 photos
Segment: Neutral, 18-35 Comparison Set: 21 similar articles, including: gamified character glasses, angular posture ads, and 22 point-of-sale innovations.