Photo-manipulated to hold light sabers, the animals look scarier than Darth Sidious on a bad day. Looking at them fighting one another, you cannot help but wonder, will good win over evil in the animal kingdom?
The Star Wars Animals is a cute photo series that is sure to make any geeky fan appreciate that even little animals will take up arms and join in the Rebellion.
Implications - Pop culture stories such as Star Wars develop a large cult following. These superfans look to incorporate the storyline in their lives to feel a deeper connection to the brand and connect with like-minded individuals.