Junji Hata Captured Marthe Wiggers for SPUR February 2014

By: Ashley Noelle Lesiak - Published: • References: fashnberry
The fabulous florals in this SPUR February 2014 editorial are both fresh and funny. Photographer Junji Hata shoots this spread with a clean light blue and white background. Model Marthe Wiggers holds empty white birdcages as cute props while she sports fresh, natural looking makeup and intense eyebrows.

As much as those birdcages are adorable, this SPUR February 2014 spread is really all about flower power. Not only is it on the clothing in the form of prints on puffy jackets and painted on light shorts, but it’s stuck in the model’s hair. Wiggers wears a colorful collage of different species of perennials. Every color in the rainbow is represented on her head and maybe a good portion of all the strains in the Botanical Gardens. Stats for Botanical Bonnet-Infused Editorials Trending: This Year & Buzzing
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Concept: SPUR February 2014
Related: 83 examples / 64 photos
Segment: Females, 12-55
Comparison Set: 30 similar articles, including: rose-hued smoking jackets, sophisticated school girl fashion, and printed patriotic pictorials.