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Spring Water + Alcohol = Smirnoff Source Looks Like A Bottle Of Water

By: Trend Huntress - Published: Jul 20, 2007 • References: usatoday
Packaged to look like bottled water, Smirnoff Source tastes like vodka with a hint of citrus, but is actually a malt beverage. It is being marketed as an alternative to light beers; it is lighter in taste, calories, carbonation, and alcohol. It's also lighter than other malt beverages on the market weighing in at a whopping 3.5% alcohol content. The only thing that's not light about source is its pricetag. Four packs are being sold for about $10. Stats for Spring Water + Alcohol = Smirnoff Source Looks Like a Bottle of Water Trending: Older & Buzzing
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Concept: Spring Water + Alcohol = Smirnoff Source Looks Like A Bottle Of Water
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Segment: Neutral, 18-35
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