The Spotify and Waze Partnership Makes Digital Directions Safer
Michael Hines — March 15, 2017 — Autos
References: waze & techcrunch
The recently announced Spotify and Waze partnership should make the world's roadways just a bit safer. The two apps can now be integrated into one another. Spotify can will show you directions to your destination while Waze allows you to listen to playlists from the music app. The partnership between the two means that drivers will no longer have to switch between apps, a practice which is dangerous and illegal in places that outlaw the use of cellphones while driving.
The Spotfiy and Waze partnership is the first of its kind but will definitely not be the last. Streaming services like Tidal, Pandora, Apple Music and others have to be watching this marriage closely. While the Spotify and Waze partnership sounds like all good news, there is one dark cloud in the announcement -- currently only Android users have access to it, with no planned iOS support announced.
The Spotfiy and Waze partnership is the first of its kind but will definitely not be the last. Streaming services like Tidal, Pandora, Apple Music and others have to be watching this marriage closely. While the Spotify and Waze partnership sounds like all good news, there is one dark cloud in the announcement -- currently only Android users have access to it, with no planned iOS support announced.
Trend Themes
1. Music-integrated Navigation Apps - Integrating music streaming services with navigation apps to create a more seamless driving experience.
2. Partnerships Between Streaming Services and Navigation Apps - More streaming services partnering with navigation apps to capitalize on the growing market of music-loving drivers.
3. In-car Entertainment Systems - Car manufacturers updating their entertainment systems to include music streaming and navigation functions.
Industry Implications
1. Automotive Industry - Car manufacturers can partner with music and navigation apps to create a more integrated in-car entertainment system.
2. Music Streaming Industry - Music streaming services can partner with navigation apps to expand their market and create a more convenient experience for users.
3. Technology Industry - Technology companies can create innovative in-car entertainment systems that integrate music-streaming and navigation functions seamlessly.
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