Hugs for Monsters Punishes IE6 Users With Scathing Anti-Welcome

By: Marissa Brassfield - Published: Mar 20, 2009 • References: blog.hugsformonsters & laughingsquid
What’s in a splash page? For Joe Leifer of Hugs for Monsters, a splash page is a place to rip on IE6 users whose browsers aren’t compliant with his site. His series of confrontational splash pages are either hilarious or offensive, depending on what browser you’re using.

I can’t imagine that offending potential readers is good for business, but Joe Leifer’s in-your-face splash page series doesn’t seem to care about feelings. I can see his page perfectly fine, so I’m not too concerned either.

The gallery above contains screenshots of the splash page series; be advised that they contain plenty of strong language and profanity. Stats for Offensive Splash Pages Trending: Older & Warm
Research: 22,099 clicks in 374 w
Interest: 4 minutes
Concept: Offensive Splash Pages
Related: 39 examples / 30 photos
Segment: Neutral, 18-35
Comparison Set: 14 similar articles, including: wisecrackvertising, uneventful promo websites, and websites for intelligent people.