The Essence by Porsche Design

By: Alex Covert - Published: • References: luxist
This is an example of what a well-established name can do for a company. The Porsche Design Group has given us a multitude of non-car products including fashion accessories, yachts, kitchens, cell phones, snow sleds, footwear, and more.

You can now add a men's fragrance line to the list, The Essence by Porsche Design.

"The scent could generate up to $23.4 million in global retail sales during its first four months," according to WWD.com.

The scent? Juniper, blueberry, Russian coriander, black pepper and Siberian pine to name a few of the “notes”. Stats for Luxuy Car Cologne Trending: Older & Mild
Traction: 3,164 clicks in 339 w
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Concept: Luxuy Car Cologne
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Segment: Males, 18-55+
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