Alex Covert
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This is an example of what a well-established name can do for a company. The Porsche Design Group has given us a multitude of non-car products including fashion accessories, yachts, kitchens, cell phones, snow sleds, footwear, and more. You can now add a men’s fragrance line to the list, The Essence by Porsche Design. “The scent could generate up to $23.4 million in global retail sales during its first four months,” according to WWD.com. The scent? Juniper, blueberry, Russian coriander, black pepper and Siberian pine to name a few of the “notes”. References: luxistFiled In: |
Luxuy Car Cologne
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The Essence by Porsche Design
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| Bianca Bartz on May 20, 08 4,464 Trends 3,530 Comments |
What? No smell of leather or burning rubber?! |
Bianca Bartz on May 20, 08 4,464 Trends 3,530 Comments
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