The sparkling wine packaging for Blossom Cava presents itself beautifully like a bouquet. Designed by PackLab, the wine bottle is made so that it can be held by the neck of the bottle, flipping it on its head so that it can be handed to someone like a bunch of flowers.
Although the wine packaging is unusual, it's got a good sense of humor and it definitely makes for a novel gift. It's also easy to imagine that for the numerous types of sparkling wine, there could also be a number of different floral images presented on each bottle to differentiate the contents. The bottle is almost like a two-in-one gift, since it's like getting flowers and wine at once.
Stats for Bouquet Wine Bottles
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Concept: "sparkling Wine Packaging"
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Segment: Females, 18-55
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