Aftersocks are Perfect After a Night Out to Keep Your Feet Safe
Grace Mahas — July 18, 2019 — Business
References: joelbijlmer & kickstarter
Aftersocks were created by entrepreneurs Monika Trojanowska and Joel Bijlmer to give women an easy and convenient way to take off their high heels after a night out and slip into ultra-durable, soreness-relieving socks. The state-of-the-art socks double as shoes and allow wearers to safely walk outside in them.
Aftersocks are made from a high-quality nylon and cotton blend that give the socks wearability. The product also features an aftersole technology that ensures the socks are durable and safe for potential hazards found on the street such as broken glass or rocks. The extra-soft cushioning is added on the bottom inside of the sock for further soreness-relief.
These durable hybrid socks are perfect for consumers who are frustrated with packing bulky shoes after a night out.
Aftersocks are made from a high-quality nylon and cotton blend that give the socks wearability. The product also features an aftersole technology that ensures the socks are durable and safe for potential hazards found on the street such as broken glass or rocks. The extra-soft cushioning is added on the bottom inside of the sock for further soreness-relief.
These durable hybrid socks are perfect for consumers who are frustrated with packing bulky shoes after a night out.
Trend Themes
1. Soreness-relieving Socks - A trend in creating socks that provide relief and comfort for weary feet.
2. Hybrid Footwear - A trend in designing footwear that combines the comfort of socks with the functionality of shoes.
3. Convenient Nightlife Accessories - A trend in developing accessories that make it easier for people to enjoy their nights out without sacrificing comfort.
Industry Implications
1. Fashion - Fashion industry could explore the opportunity to create innovative and stylish soreness-relieving socks for consumers.
2. Footwear - Footwear industry could incorporate the concept of hybrid socks that offer durability and comfort as an alternative to traditional shoes.
3. Nightlife and Entertainment - Nightlife and entertainment industry could benefit from offering convenient and practical accessories like Aftersocks that enhance the experience for partygoers.
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