Japan's Solaseed Air Created a Pokémon-Themed Airplane
Katherine Pendrill — December 23, 2020 — Marketing
References: hypebae
In an effort to make flying a little bit more fun, Japan's Solaseed Air recently unveiled a special Pokémon-themed airplane.
Solaseed Air's new Pokémon-themed airplane was designed especially for the company's Miyazaki-Tokyo route and is dedicated to the Miyazaki’s regional Pokémon mascot, Exeggutor. As a result, the plane is adorned with graphics of the famed Pocket Monster in both its stout standard and its elongated Alolan forms. The company has even introduced a special shuttle bus adorned with matching Exeggutor graphics, which moves passengers from the airport to the plane. To cap off the experience, each passenger will receive a special certificate and a souvenir bag upon boarding right before they settle into plush seats featuring the palm tree anime figure on the headrest.
Image Credit: Solaseed Air
Solaseed Air's new Pokémon-themed airplane was designed especially for the company's Miyazaki-Tokyo route and is dedicated to the Miyazaki’s regional Pokémon mascot, Exeggutor. As a result, the plane is adorned with graphics of the famed Pocket Monster in both its stout standard and its elongated Alolan forms. The company has even introduced a special shuttle bus adorned with matching Exeggutor graphics, which moves passengers from the airport to the plane. To cap off the experience, each passenger will receive a special certificate and a souvenir bag upon boarding right before they settle into plush seats featuring the palm tree anime figure on the headrest.
Image Credit: Solaseed Air
Trend Themes
1. Themed Airplanes - There is an opportunity to create other anime or pop culture-themed airplanes that will make airplane rides more enjoyable and memorable for passengers.
2. Regional Mascot Promotion - More companies can follow Solaseed Air's footsteps and incorporate regional mascots to promote local culture and tourism.
3. Unique Passenger Experience - Introducing creative and unique offerings such as special shuttle buses, certificates, and souvenir bags can enhance the overall passenger experience.
Industry Implications
1. Airline Industry - The airline industry can take advantage of this trend by partnering with popular anime or pop culture franchises to create themed airplanes and offer unique passenger experiences.
2. Tourism Industry - The tourism industry can collaborate with airlines to promote local culture and tourism by featuring regional mascots on themed airplanes and shuttle buses.
3. Entertainment Industry - The entertainment industry can benefit from this trend by partnering with airlines to promote their franchises and characters through themed airplanes and related merchandise.
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