The Social Rank tool aims at providing brands and other users specific people they should be communicating with and trying to engage with their content online.
Social Rank specifies the Most Valuable Follower feature with a few different data points including how often a user tweets, favorites tweets, whether they are verified and how many people they follow. It also allows you to see who of your followers engages the most with you. As well, it can create a Best Follower list which is a combination of your most engaged and most valuable followers from the last 30 days.
Alex Taub is one of the creators of the Social Rank tool and he admits that there are some similarities between Social Rank and Klout. He says that "This space is still not really perfected. There is still a big opportunity around brands and individuals."
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