Guy Kawasaki's New Social Media Book Hinges Success on Virtual Presence

By: Misel Saban - Nov 24, 2014
References: artof.social & amazon
Venture capitalist and Canva's head evangelist Guy Kawasaki recently teamed up with fellow media strategist Peg Fitzpatrick to create a social media book, titled The Art of Social Media, that teaches brands and individuals how to leverage the full power of social media. The Art of Social Media breaks down the inner workings of social media tools into insightful tips that can be used to enhance your online authority and presence.

Prosperity in today's society is often hinged upon a strong presence on social media platforms such as Facebook, Twitter, Linkedin and Instagram regardless if the brand is a person, product or corporation. This makes social media a rising key factor in any company or individual's success in today's technology fueled market. As Kawasaki and Fitzpatrick put it so elegantly, The Art of Social Media is riddled with easy to follow methodologies that boil down the blogging, social media and virtual realm of interaction into a "great stuff, no fluff" how-to novel.

The Art of Social Media is set to launch on December 4th. Those interested in pre-ordering a copy can pick one up here.