McDonald's Does Social Good by Offering Treats to Orphaned Kids

By: Ian Andrew Panganiban - Published: Mar 20, 2013 • References: & adsoftheworld
This touching McDonald's commercial from South Africa showcases the fast food chain doing some social good by offering their infamous treats to less fortunate children. The sentimental outcome of McDonald's kind gesture is bound to pull on anyone's heartstrings.

The opening sequence starts at Sakhumzi Children's Home in South Africa with a caption indicating that the orphan children are to receive a surprise treat. What takes place afterwards is an undoubtedly heart warming scene; the children are given Mcflurry treats that none of them indulge in, rather they stop by Jis De Kuilen home for the elderly to give their treats to the elderly folk instead.

Many people will undoubtedly say that this is a marketing ploy and while that may be true, the mere fact that such a large-scale company as McDonald's is taking steps to include humanitarian efforts in their advertising is revolutionary. Stats for Charitable Fast Food Commercials Trending: Older & Mild
Research: 518 clicks in 165 w
Interest: > 3 minutes
Concept: Social Good
Related: 52 examples / 40 photos
Segment: Females, 18-55+
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