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Snickers 'Allergies' Campaign Proves It's Got Plenty of Nuts

By: Marissa Brassfield - Published: Oct 11, 2009   Updated: Jul 12 2011 • References: ekkieboy and behance.net
These Snickers 'Allergies' ads by Domingo de la Villa establish quite effectively that Snickers candy has lots of nuts and is to be avoided by those with nut allergies. The three print ads show individuals with gross deformities that were presumably sustained after eating Snickers.

Domingo de la Villa's Snickers 'Allergies' campaign shows in a cheeky way that nuts and Snickers are inseparable. Check out more clever candy campaigns below.

Implications - As photo manipulation technology continues to improve, artists are pushing software to its limits in order to produce images that look realistic, but are at the same time defy reality. These sorts of images often attract consumers as it provides them with an escapist experience. Corporations looking to garner attention from the general public may consider utilizing surrealistic imagery in their advertising campaigns.