SMART ‘Love of Learning' Ad Invites Your Teacher Stories

By: rubberrepublic - Published: May 14, 2010   Updated: May 25 2011 • References: smartloveoflearning
The SMART 'Love of Learning' campaign encourages people to share their stories about great teachers they've had. The winner will get a SMART interactive whiteboard for a school of their choice.

With a creative stop-motion animation of just what SMART whiteboards can bring into the classroom, the SMART 'Love of Learning' campaign illustrates how vast an impact a good teacher has on a child's development.

Implications - The idea for the campaign is to "celebrate people who have inspired a passion for learning in others." The featured video is super creative and shows off the unique learning tools that a SMART board can bring to a classroom. Having a fun and exciting learning experience is what school should be all about. Stats for Teacher's Pet Campaigns Trending: Older & Warm
Research: 3,314 clicks in 314 w
Interest: > 3 minutes
Concept: Smart Creative Whiteboard Stop Motion
Related: 44 examples / 34 photos
Segment: Neutral, 18-35
Comparison Set: 16 similar articles, including: meetings 2.0, 13 innovative whiteboards of the future, and 52 hot touch-screen innovations.