As far as a website for a children's book goes this is pretty awesome. I love the interactive element of the site for Derek Landy's Skull Duggary Pleasent. I think the way you can personalise the film for your friends, this encouraging it to be sent as a viral rocks too.
It is also the right mix of scary for children!
Its well worth checking out and is you are wondering about Skullduggary then:
Implications - The Skullduggery Pleasant is a clever detective, magician, and master of subterfuge and Robin Hood-esque burglary. He's also a dead man. Now, if that isn't an alluring enough of a synopsis, I don't know what is.
Book Marketing for Kids Gets Interactive
More Stats +/-
Top 100 Food Product Ideas in 2016
Drinkable Probiotic Yogurts
Affordable Farm-to-Table Restaurants
Canine-Centered Kid's Books
Robotic Pet Assistants