Sisley Models Come to Life in S/S '09 Ads

By: Ayman - Published: Feb 2, 2009   Updated: Aug 3 2011 • References: fashiongonerogue & fashiontography.blogspot
Fashion is portrayed as a piece of art in the new Sisley Spring/Summer 2009 ad campaign with the models coming into life out of frames in the desert.

Photographed by Camilla Akrans, the ads feature a beautiful background of a sunny desert and blue skies with models Victor Norlander, Hanna Hojman, Helena Schröder, and Asa Engström becoming alive and stepping out of a painting while showcasing the pieces from the new Sisley collection.

Implications - Products that take on a more natural approach are appealing to customers who want to feel closer to nature. Companies attempting to integrate themselves with this green movement could focus on a more environmental aspect for all of their items. Stats for Desert Mirage Masterpieces Trending: Older & Average
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Concept: Desert Mirage Masterpieces
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Segment: Neutral, 18-55
Comparison Set: 28 similar articles, including: fashion as gallery art, living paintings, and 21 contemporary wine racks and holders.