The sinister â€œBloodbathâ€ clothing company aims to create â€œaggressive and violent (designs). By design it is clean and simple. Think of it as a balance between opposites.â€
With a creative name, the sinister â€œBloodbathâ€ clothing, while marketing violently appliqued t-shirts, is an innovative approach to marketing.
Implications - For many people, fashion is a way to express one's personality. Having a wide variety of different styles and designs to choose from enables consumers to easily assert their individuality. While not everyone has the same interests and some may disagree with those of others, everyone should be able to express themselves. Clothing items that express something bold and unconventional will allow consumers to express their personal interests in a way that will not directly harm others.