'SickKids VS Missing Home' Addresses Kids' Holiday Concerns

By: Joey Haar - Dec 13, 2016
References: getbettergifts.sickkidsfoundation & youtube
'SickKids VS Missing Home' is a new holiday ad campaign from the children's hospital that hopes to alleviate the worries that many kids have when they need to spend time in the hospital during the holiday season. The ad depicts SickKids' nursing and kitchen staff working to bake a giant cookie and fill a giant glass of milk so that Santa Claus is guaranteed to make a stop at the hospital during his Christmas sleigh ride.

For kids in the hospital during the holiday season, one of the top concerns is that Santa won't be able to find them (since they aren't at home.) It's a well-known fact that Santa loves milk and cookies, so a giant plate of cookies and a giant glass of milk is a surefire way to get the jolly gift-giver to come by.