The 'S-Holder' Adheres to the Hems of Shirts to Keep Them Snugly Tucked in
Riley von Niessen — February 2, 2017 — Fashion
References: kickstarter & designtaxi
Those who are tired of constantly tucking in their shirts are likely to find the 'S-Holder' useful, as it ensures that hemlines never rise throughout the day.
Like a traditional garter, it goes around the thighs. Instead of having straps that go down however, the S-Holder has three bands that go upwards. At the ends of each are metal clips, which allow the wearer to attach the hemline of their shirt to them. As each of the three bands is adjustable, the S-Holder works for different heights and shirt styles. In addition, this ensures that the clips won't release the shirt as one moves around.
Offered in beige, black and navy, the S-Holder is currently on Kickstarter, where it's greatly surpassed its funding goal.
Like a traditional garter, it goes around the thighs. Instead of having straps that go down however, the S-Holder has three bands that go upwards. At the ends of each are metal clips, which allow the wearer to attach the hemline of their shirt to them. As each of the three bands is adjustable, the S-Holder works for different heights and shirt styles. In addition, this ensures that the clips won't release the shirt as one moves around.
Offered in beige, black and navy, the S-Holder is currently on Kickstarter, where it's greatly surpassed its funding goal.
Trend Themes
1. Shirt Garter Innovation - The 'S-Holder' offers a disruptive innovation in keeping shirts perfectly tucked in all day.
2. Adjustable Band Technology - The S-Holder's adjustable bands provide a new technological solution for keeping shirt hemlines in place.
3. Fashion and Function Fusion - The S-Holder integrates fashion and function by providing a practical and stylish solution for keeping shirts neatly tucked in.
Industry Implications
1. Fashion Accessories - The S-Holder falls into the fashion accessories industry, providing a new and innovative solution for shirt tucking.
2. Apparel - The apparel industry can benefit from the S-Holder as it enhances the functionality and appearance of shirts.
3. Crowdfunding - The success of the S-Holder on Kickstarter demonstrates the potential disruption to the crowdfunding industry by innovative fashion accessories.
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