Featuring three different poses on the beach, the ads are like snaps in someone's vacation album. The retro look of each of the Shave-cation Shick Ads enhances the overall sweetheart feel of the campaign. Advertising agency JWT has definitely captured the feeling of a girl here.
Check out the Shave-cation Shick Ads for yourself and you may just find yourself running to the drugstore.
Implications - Tired of the overtly revealing styles of modern society, consumers are looking for ones that are more classic. Designs with a more subtle aesthetic appeal to shoppers who want to stay simple with their fashion ensembles. Companies could develop a greater number of these products in order to stay on trend.