Shareology Investigates the History, Power and Strategies of Human Connection

By: Amelia Roblin - Jul 13, 2015
References: shareologybook & amazon
In a hi-tech world where so many transactions can be carried out without direct human contact, a book like 'Shareology: How Sharing is Powering the Human Economy' serves to refocus individuals and companies on establishing meaningful connections.

Author Bryan Kramer underlines that people are social creatures, and more personal communication fosters stronger and more profound relationships across the business spectrum. The Shareology book outlines the history of person-to-person sharing, followed by a discussion of the human economy and the trend towards the humanization of brands. The Shareology reader will also learn what type of sharer he is, and take away valuable tools and tips for increasing his shareability quotient.

Bryan's Shareology theory comes along at an opportune time when 'connectivity' can often be synonymous with 'chaos.' This book describes a coherent social strategy for exercising the intrinsic need to share emotions, stories and information. The insightful chapters guide you towards initiating constructive feedback dialogs, enhancing brand loyalty and building communities.

Pick up a copy of 'Shareology: How Sharing is Powering the Human Economy' HERE.