The Shamrock Green Cup is About to Turn the Industry on Its Head

By: Robyn Currie - Published: Jan 23, 2010 • References: shamrockcups & psfk
For too long the service industry, and thereby the consumer, has been complacent with a norm that is wasteful and damaging to our environment. The to-go cup that has a lid is the bane of any environmentalist's existence; its eco-answer is the Shamrock Green Cup.

This origami inspired cup is constructed out of a single piece of paper, and sealed with a simple pinch-and-press procedure. Plus, the Shamrock Green Cup has a slot where you put your straw, how thoughtful! Stats for Eco-Friendly To-Go Cups Trending: Older & Mild
Research: 4,160 clicks in 330 w
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Concept: Eco-Friendly To-Go Cups
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Segment: Neutral, 12-55
Comparison Set: 20 similar articles, including: open-air eco-cars, eco pod bathrooms, and artillery ecotecture.