The SFPark App Allows Drivers to Find Real-Time Parking Lot Openings

By: Salman Abdulaziz - Published: Jun 5, 2011 • References: &
The city of San Francesco has created the SFPark app, which allows drivers to find available parking spots in the city. The $20 million project involves installing special meters with parking sensors around the city that provide real-time information on available spots and create demand-responsive pricing. The prices in highly occupied areas go up, while empty areas go down until they reach as low as 25 cents.

This dynamic pricing model reduces congestion; however, the app has its limitations. Using the app while driving can distract drives and increase accidents; what's more, checking for available spot before leaving for your destination may alert you of spots that may not be available upon your arrival. The app is not perfectly accurate, but the city claims 90 percent consistency. Despite the limitations, the app has 12,000 users. Stats for Mobile Parking Spot Searches Trending: Older & Chilly
Research: 489 clicks in 259 w
Interest: 1.2 minutes
Concept: SFPark
Related: 61 examples / 47 photos
Segment: Neutral, 18-55
Comparison Set: 22 similar articles, including: power station parking lots, apprehensive auto apps, and wireless car charging.